Students beware: Being smart hurts some credit scores

This Sunday's New York Times shed further light on the problem with credit scores like Fair Isaac Company's FICO score. In short, students applying for loans are penalized for shopping around for a competitive interest rate.

I find it outrageous that young consumers, most of whom are just starting to build a credit history, are harmed for exercising sound financial judgment. This is another symptom of mysterious "black box" risk scores... it's not just your payment activity or balances they look at. They try to gauge your intentions to predict how risky you are.

In this case, the score gets it dead wrong:

Lots of inquiries send the wrong signals to the formulas that create the popular FICO credit score... namely that borrowers may be applying for multiple loans because they're financially troubled and potentially going bankrupt.

The damage is even greater for young students who have a short credit history.

There's even a website, a sort of Lending Tree for student loans, that aims to circumvent the vicious cycle of:

  • Shop for a loan
  • They check your credit
  • Your score drops
  • Try somewhere else
  • They check your now-worse credit
  • Your score drops further...

The FICO creators need to come out from hiding behind the black box, where our smarter score proudly sits. Or at the least, they should overlook multiple hits to the credit file of student loan shoppers. (A similar exception exists when you are shopping for an auto or home loan; that is, when different loan officers check your credit in the same two weeks, it doesn't damage your score.)

New Yorkers welcome On-Site for annual convention

Thanks to everyone who joined us at this year's Buildings NY conference in Manhattan, the annual tradeshow where we brave the heat, hand out mousepads and meet with clients present and future.

  See you next year!

Industry pro joins On-Site: Rick Goldberg to lead Rental Address™

FOR IMMEDIATE RELEASE

MOUNTAIN VIEW, Calif. -- On-Site.com, the online leasing experts, are proud to announce that Rick Goldberg has joined the company to oversee its Rental Address™ service. Rental Address helps apartment managers to promote their community online, capture leads and leases, and connect with residents.

"Rick will be an asset from day one," said Tom Harrington, On-Site's CEO. "His marketing and operational background will enable us to take Rental Address to the next level."

Rick brings a wealth of experience to the job, having served as sales director for Resite Online, which develops websites and resident portals, and previously at The Apartment Magazine and For Rent Media Solutions.

"I am thrilled to join such a great company," Rick said. "On-Site is leading our industry into the future, and I am glad to be part of that continued acceleration."

About On-Site.com

For smarter leasing, turn to the experts. We combine smart technology with personalized service to make it simple for apartment managers to attract, qualify and lease to quality residents. Our integrated solution ensures quality control from lead to lease, and everything in between: resident screening, document generation and archiving, community marketing and resident services.

On-Site.com media relations: (212) 566-7220

Taking AIM at online leasing

This year's Apartment Internet Marketing conference in Scottsdale was a great success. Executive producer Steve Lefkovitz hosted, as multifamily leaders discussed where our industry is headed.

My presentation Online Leasing has Arrived was alongside folks from Camden Property Trust and Archon. We reviewed how to accept applications online, qualify renters and sign contracts without pen and paper.

Browse on through...